Question 1

Ask Quizell: How Do I Edit My Quiz with AI?

Accepted Answer

Introduction

Ask Quizell is the AI assistant built into the Quizell editor. Open the AI chat panel, describe what you want in plain language, and it edits your quiz for you — design and copy, jump logic, and product matches — live, in seconds.

Instead of editing every page by hand, you tell Quizell AI what you're after — "make all the buttons dark blue," "skip the next question if someone picks Shopping," "recommend Stress Management Coaching for the Relaxation answer" — and it makes the changes for you. It can add pages, capture leads, restyle elements, rewrite copy, apply a theme across your entire quiz, set up jump logic, match products to answers, and even suggest conversion improvements.

The key to getting great results is describing what you want clearly — and that's easier when you know Quizell's building blocks. This guide covers how Ask Quizell works, the page types and elements it understands, and example prompts for design, jump logic and product match.

You can watch the walkthrough below to see how it works:

${youtube}AI Quiz Builder Agent – Build & Design Quizzes with AI in Seconds

Where to find it

Open a quiz in the Editor.
Click the panel icon at the top-left of the preview to open the AI chat (“What edits should we do to this quiz?”).
Type your request in the Ask Quizell… box and press Enter.

You can also

Question 2

How to Use Quizell's Product Match Feature

Accepted Answer

Introduction

The Product Match feature in Quizell helps you connect quiz answers to products, so your customers receive personalized recommendations based on their responses. This creates a tailored shopping experience that boosts engagement and conversions. You can set it up in two ways: manually in Settings (Option 1) or by asking Quizell AI in the editor (Option 2).

Option 1: Set up Product Match manually in Settings

Step 1: Access Product Match

Go to Quizzes in the left-hand menu and click the quiz you want to edit. It opens in the quiz editor.

Step 2: Assign Products to Quiz Answers

In the editor's left-hand menu, click Settings, then open the Product Match tab.
For each answer, click Manage Matches.
Select the products you want to link to that answer.

💡 Tip: Be specific with your matches to ensure the most relevant recommendations.

💡 Want AI to do the matching? Click AI Product Match, select up to 100 products and click Map Products. For details, see How to Use AI Product Match in Quizell.

Advanced Matching Options

Instead of assigning products one by one, you can also match using the tabs in the Manage Matches popup:

Collections (e

Question 3

Personalizing Quizzes & Forms with UTM Parameters

Accepted Answer

Introduction

UTM parameters are powerful tools that let you track user behavior, personalize the quiz experience, and optimize marketing campaigns. By adding UTM parameters to your quiz URLs, you can:

Identify where your traffic comes from
Pre-fill quiz fields with known user data
Customize the quiz experience dynamically
Improve campaign attribution in analytics

In this guide, you’ll learn how to use UTMs effectively with Quizell — including advanced personalization, multiple parameters, hidden UTMs, and embed use cases.

${youtube}Personalizing Your Quiz with UTM Parameters

Using UTM Parameters: Practical Examples

1. Pre-filling User Details

If you’re sending a quiz via email and already know the user’s information, you can pre-fill fields automatically.

Example:

https://app.quizell.com/quiz/QuizID?utm_full_name=John+Doe&utm_email=john.doe@example.com

2. Tracking Traffic Sources

Use UTMs to identify where quiz participants come from — ideal for social media, paid ads, newsletters, influencers, and more.

Example:

https://app.quizell.com/quiz/QuizID?utm_source=facebook&utm_medium=social&utm_campaign=summer_sale

This data appears in your Quizell analytics so you know which channels perform best.

3. Customizing Your Quiz Loader

UTMs can also modify visual elements like your quiz loader. Use the loader parameter to set the loader type and its colors.

Example:

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Question 4

How to Use the Scored Quiz Feature

Accepted Answer

Introduction

The Score feature in Quizell enables you to assign a score to each quiz answer, providing a quantified summary of user responses. This feature is perfect for quizzes where displaying a total score enhances the user experience, such as personality tests, knowledge assessments, or feedback surveys. Scores can be easily displayed on the Result Page or the Thank You Page to summarize the user's performance or responses.

Find below a video tutorial on how to use this feature:

${youtube}How to Set Up a Scored Quiz

Use Cases

The Score feature is especially useful for these types of quizzes:

Personality Quizzes

Determine a user's personality type based on their total score.

Knowledge Tests

Show a final score that indicates how well the user understands a particular topic.

Fitness Assessments

Calculate a fitness score by analyzing responses to health and lifestyle questions.

Customer Satisfaction Surveys

Summarize customer feedback with a score to gauge overall satisfaction.

How to Use the Score Feature

1. Assign Scores to Quiz Answers

Open Quiz Editor: Go to Quizzes, click the ⋮ menu on the quiz card and select Customize.
Configure Questions: Navigate to the Settings > Score tab.
Assign Scores: Assign a score to each possible answer. This ensures each response contributes to the total score.

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Question 5

How to Embed Your Quiz in Wix

Accepted Answer

Introduction

Embedding your Quizell quiz in a Wix website is quick and simple. With just a few steps, you can seamlessly integrate your quiz, customize its design, and create a more interactive experience for your visitors.

Follow the steps below to add your quiz to your Wix site and match it perfectly to your brand.

Step-by-Step Guide

Step 1: Access Your Wix Site Editor

Log in to your Wix account.
Locate the site where you want to embed the quiz and click Edit Site.

Step 2: Add the Embed HTML Element

In the Wix Site Editor, click Add Elements from the left-hand menu.
Select Embed Code → Embed HTML.
A blank HTML box will appear on your page — this is where you’ll paste your Quizell embed code.

Step 4: Get Your Quiz Embed Code from Quizell

In your Quizell dashboard, open the quiz you want to embed.

At the top-right of your screen, click Share.

Under the Embed on a Webpage tab, choose your preferred display type:

Full Page – The quiz takes over the entire page (best for dedicated quiz pages).
In Page – Embeds the quiz directly within a

Question 6

How to Embed Your Quiz in Shopify Using App Embeds

Accepted Answer

Introduction

Quizell makes it simple to display interactive quizzes on your Shopify store using App Embeds.

App Embeds let your quiz appear automatically across your store — as a popup, floating button, banner, or link-triggered modal. These options give you flexibility in how you engage customers and capture leads.

💡 Note: Since App Embeds load globally across your site, they can have a slight impact on performance. If you prefer to display your quiz only on specific pages, we recommend using the Custom Liquid Method instead.

Step-by-Step Setup Guide

Step 1: Access Your Shopify Theme Settings

Log in to your Shopify account.
Go to Online Store → Themes.
Find the theme where you want to display your quiz and click Customize.

In the theme editor, open the App Embeds section from the left-hand menu.

You’ll now see several Quizell embed options:

Auto Popup Quiz
Floating Side Quiz Button
Popup Link Quiz
Quiz Banner Button

Step 2: Locate and Copy Your Quiz ID

In your Quizell dashboard, go to the Quizzes section.
Open the quiz you want to embed.

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