How to Use AI Product Match in Quizell
Introduction
The AI Product Match feature in Quizell helps you automatically connect quiz answers to the most relevant products—saving time while improving recommendation accuracy.
Using artificial intelligence, Quizell analyzes:
- Your quiz questions and logic
- Your product data (titles, descriptions, prices, tags, etc.)
It then intelligently matches products to quiz answers, creating a personalized recommendation experience for your quiz takers. There are two ways to use it: click the AI Product Match button in Settings, or simply ask Quizell AI in the editor to match products for you. This guide explains both, plus how to review and refine the results.
How AI Product Match Works
When you use AI Product Match, Quizell’s AI:
- Reads your quiz structure and questions
- Understands the intent behind each answer option
- Analyzes your product catalog data
- Automatically assigns the most relevant products to each answer
This ensures product recommendations are aligned with both user intent and product relevance, without manual mapping.
Before You Start: Prepare Your Product Data
For the best results, it’s crucial that your product information is accurate and complete before using AI Product Match.
Make sure your products include:
- Clear product titles
- Descriptive product descriptions
- Relevant tags or categories
- Accurate pricing
💡 The better your product data, the better the AI recommendations will be.
Option 1: Use the AI Product Match Button in Settings
Step 1: Open the Product Match Section
- From your Quizell dashboard, open the quiz you want to edit (Quizzes → ⋮ on the quiz card → Customize).
- Click Settings in the left-hand menu.

- Select Product Match from the top navigation (it opens by default).

Step 2: Launch AI Product Match
- In the Product Match section, click AI Product Match in the top-right corner.

- A window opens: Which Products Should AI Recommend In This Quiz?
- Tick the products you want the AI to use (use the search bar or Select All, max 100 products).
- Click Map Products.

Quizell will now automatically generate product matches based on your quiz structure and product data.
Reviewing AI-Generated Matches
Once the AI has completed the matching process, you’ll see:
- A count of matched products next to each answer option
- An overview of the assigned products under Added Variants Overview
Step 3: Manage Matches at the Question Level
To review or edit AI-generated matches:
- In the Product Match section, select the question under Questions, then the answer option under Options.
- Click Manage Matches.
- In the Manage Matches window, use the Products, Collections or Vendors tab to add or remove matches, then click Save.

This allows you to fine-tune recommendations while keeping the AI-generated logic as a starting point.
AI Product Match in the “Create with AI” Flow
AI Product Match is also automatically applied when you create a quiz using Create with AI.
If, during the AI quiz creation process, you:
- Select products to include
Quizell will automatically:
- Generate the quiz
- Apply AI Product Match at the end of the flow
No additional setup is required — but you can always review and edit matches afterward in the Product Match section.
📘 Learn more: How to Create a Quiz Using AI
Option 2: Ask Quizell AI to Match Products for You
You can also match products by describing what you want in plain language. Quizell AI reads your request, links the right products to the right answers, and applies the changes to your quiz for you.
Step 1: Open the Ask Quizell Chat
- Open your quiz in the Editor.
- Click the Show AI chat panel icon to open the Ask Quizell chat on the left side of the editor.
Step 2: Describe the Matches You Want
Type your request in the chat box and press Enter (or click the arrow). Name the answer option and the product(s) you want linked to it. Example prompts:
- “Match the answer ‘Relaxation and spa treatments’ to the product ‘Stress Management Coaching’.”
- “For the skin type question, recommend moisturizers to the ‘Dry’ answer and oil-free products to the ‘Oily’ answer.”
- “Match products to every answer option based on their tags and descriptions.”

Step 3: Review the Result
Quizell AI confirms what it changed in the chat — for example, “Added product matches” — along with a short summary of the matches it created.

To double-check, go to Settings → Product Match and select the question. The answer option now shows the number of matched products, and you can click Manage Matches to see or edit them.

💡 Tip: Changes made by Quizell AI are applied to your quiz right away. If a match isn’t quite right, edit or remove it in Settings → Product Match, or ask Quizell AI to change it (for example, “Remove Stress Management Coaching from the Relaxation answer”).
Best Practices for AI Product Match
- Review AI Matches Before Publishing
AI provides a strong baseline, but human review ensures perfect alignment with your business goals.
- Avoid Overloading Products
Select only relevant products when running AI Product Match for clearer recommendations.
- Combine with Master Questions
Using a Master Question alongside AI Product Match can further improve recommendation precision.
- Update Matches When Products Change
Re-run or review matches when you add new products or update existing ones.
What’s Next?
Continue optimizing your product recommendation quizzes with these guides:
- How to Create a Quiz Using AI
- How to Use Quizell's Product Match Feature
- How to Use The Master Question Feature to Enhance Product Recommendations
- How to Use the Result Page - Basics
Updated on: 10/11/2026
Thank you!
