Articles on: Integrations

Add to Cart in Quizell: Requirements and Setup (Shopify)

Introduction


Quizell allows you to add an “Add to Cart” button to your quiz results, enabling users to directly purchase recommended products.


This feature is designed for Shopify stores and works when your quiz is embedded on your website. This guide explains how it works, the requirements, and the recommended setup.


How Add to Cart works


When properly configured:


  • Users complete your quiz
  • They receive product recommendations
  • They can click Add to Cart directly from the quiz
  • Products are added to their Shopify cart


This creates a seamless path from quiz completion to purchase.


Requirements


Before using Add to Cart, make sure:


  • You are using Shopify
  • Your quiz is embedded on your website (not using a direct link)
  • You have connected your Shopify store to Quizell
  • Your quiz includes product recommendations


Step-by-step setup


1. Connect your Shopify store


  • Log in to your Shopify admin
  • Go to the Quizell Product Recommendation app
  • Click Install
  • Approve the required permissions


Once installed:

  • Your Shopify store is automatically connected to Quizell
  • Your products are automatically synced


🔗 How to connect Shopify to your Quizell account


2. Configure product recommendations in your quiz


  • Open your quiz in the editor
  • Go to your results page, then to Product Page
  • Select the Product Recommendation block
  • Configure it to fit your preferences



3. Enable Add to Cart


  • In the Product Recommendation block settings
  • Enable the Add to Cart option under Button Customization

This activates the purchase button for each product.



4. Embed your quiz on your Shopify store


The Add to Cart feature only works when the quiz is embedded on your website.


The recommended method is using Shopify App Embeds.


🔗 Follow this guide: How to Embed Your Quiz in Shopify Using App Embeds


This ensures full compatibility with Shopify’s cart system.


That’s it!


Your quiz can now add products directly to your Shopify cart.


What happens next


When users complete your quiz:

  • They see personalized product recommendations
  • They can add products to their cart instantly
  • They continue the checkout process on your store

This reduces friction and improves conversion rates.


Best practices


  • Use quizzes to recommend a small number of relevant products
  • Clearly explain why each product is recommended
  • Combine Add to Cart with strong results page copy
  • Test the full flow from quiz to checkout


🔗 How to Add Dynamic & AI-Powered Content to Result, Thank You and Static Pages


Important notes


  • Add to Cart only works for Shopify stores
  • It does not work on standalone quiz links
  • It requires the quiz to be embedded on your website
  • Shopify App Embeds is the recommended setup method


🔗 How to Embed Your Quiz in Shopify Using App Embeds


Troubleshooting


Add to Cart button is not working


  • Make sure your quiz is embedded (not opened via link)
  • Confirm Shopify is connected
  • Verify App Embeds is enabled


Products are not being added to cart


  • Check your Shopify integration status
  • Test using a live embedded page


Button is not visible


  • Ensure Product Recommendations are added
  • Confirm Add to Cart is enabled in the block


Closing


You now understand how the Add to Cart feature works and how to set it up correctly with Shopify.


What’s next?


Updated on: 21/04/2026

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